CubeCraft Games is one of Minecraft's largest servers. The client wanted a brand styleguide made to help create stylistic consistency within the site and forum, and to reference in the future as needed.
We helped form a bright and fun color palette that kept within their blue-based preferences, as well as gave them a modern update to their logo. We also designed brand motifs consisting of angled cards as well as a cube-like stair-step design to be utilized across their site, as described by the styleguide.
In the end, we crafted a thorough 17-page style guide that outlined logo specifications, color palette, typography, art assets, and other UI elements.
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